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Are you facing these types of challenges:
- Slow sales growth in flat to slow growth markets?
- How to improve profitability when sales remain flat?
- How to lower my product cost?
- How to organize my sales force?
- Should my marketing be based on grassroots or consumer advertising strategy?
- How to expand emerging markets or the US minority markets?
- How to get products faster to the market?
- How to protect my technology if I outsource manufacturing?
- How to bench mark my P/L and balance sheet?
- How to get customers for a Far East vendor?
To be successful, you need more than a thorough knowledge of the industry and your respective product categories… you need savvy insights such that SFG can provide:
- Competitive environment and market opportunity
- Participation, market size (potential), trends…
- Price points and margin requirements
- Distribution channels
- Brand image and positioning
- Effective marketing drivers
- Availability of management talents
- Sales force dynamics and compensation
- Supply chain and sourcing/manufacturing
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