Are you facing these types of challenges:
  • Slow sales growth in flat to slow growth markets?
  • How to improve profitability when sales remain flat?
  • How to lower my product cost?
  • How to organize my sales force?
  • Should my marketing be based on grassroots or consumer advertising strategy?
  • How to expand emerging markets or the US minority markets?
  • How to get products faster to the market?
  • How to protect my technology if I outsource manufacturing?
  • How to bench mark my P/L and balance sheet?
  • How to get customers for a Far East vendor?
To be successful, you need more than a thorough knowledge of the industry and your respective product categories… you need savvy insights such that SFG can provide:
  • Competitive environment and market opportunity
  • Participation, market size (potential), trends…
  • Price points and margin requirements
  • Distribution channels
  • Brand image and positioning
  • Effective marketing drivers
  • Availability of management talents
  • Sales force dynamics and compensation
  • Supply chain and sourcing/manufacturing